What is intellectual property (IP), and how do you protect it? In this video series, we will explain what IP is, the types of IP your organization may have, and tips and practical considerations to help you protect, enforce, and commercialize your IP.
Richard Stobbe discusses what information to bring when meeting with a trademark agent. In this episode of IP Explained, he outlines the key details that help move a trademark application forward, including identifying your mark, determining ownership, understanding how the mark is used, and defining the goods and services associated with your brand.
