What is intellectual property (IP), and how do you protect it? In this video series, we will explain what IP is, the types of IP your organization may have, and tips and practical considerations to help you protect, enforce, and commercialize your IP.
Lisa Statt Foy explains a common misconception about trademarks: registering a corporation or declaring your trade name at the corporate registry gives you trademark rights. This is not correct. In this episode of IP Explained, Lisa outlines trademark rights in Canada, the limits of common law rights, and why registering your trademark with the Canadian Intellectual Property Office provides protection for your brand.
